While reading up on Woot Wine, I was besieged by this Business Software Alliance ad:

It pretty much creeped me out. The BSA is offering a “$1 million reward” for turning in pirates, arrr. As you hover over the three report options you are again offered the prize - “You may be eligible for a reward”.
Thank you for choosing to report software piracy. It’s the right thing to do, and it can be “rewarding” – BSA is offering Rewards of up to $1,000,000 for qualifying reports.
I’m very weirded out by this tactic, largely due to the hammering (bludgeoning?) of the “rewarding” bit. It’s all very “turn in your communist neighbor – for America!”. Also on their site are testimonials, this one was among my faves:
” At first I felt a bit guilty, but I got over it soon because of the injustice.” -Actual Testimonial
I’m Community Manager for N4G and Admin for the NewsBoiler Network, home to N4G, TechSpy, AnimeShinbun, FilmWatch and 11×2. There’s more words strung together on the N4G Blog.
Check out my about.me profile!
Leave A Comment